A website has been the landmark for any company’s online activities and presence. Mark you, it is still very important to have a website for your company: without a website, it’s like your business doesn’t exist.
Regardless of the size of your business, it is important to have an online presence; otherwise, you will be missing out on beautiful opportunities from the online customer pool. Essentially, what this means is that you will be missing out on opportunities to increase your profit and grow your business. In the current digital age, you simply can’t afford to overlook the internet.
Today, it is normal for a business to have a website, and it is often surprising when your business doesn’t exist online – that’s how normal having a website. Actually, you would be surprised to know that, whenever a potential customer comes to your business, the first thing they check for more information about the business is online. A website, therefore, serves to improve the customer’s perception of your business. Having no online presence is as bad as having a negative online presence.
It is common news that in the last few years, there has been a global shift to using mobile devices. This necessitated that websites be made responsive for customers to access them through the various devices. It is also to be noted that, people are still looking for easier ways to access information other than having to Google it every now and then.
What does this mean? It is not enough to simply have a website. Because everyone is online virtually every time, you need new ways to reach your target audience and carve your niche in the massive online customer pool.
Where are your customers? Be there too
As a small business owner, your ultimate goal is to provide your products to your customers whenever they need them. To do this, you need to be where they are. At the moment, the best way you can do this is through an app on their mobile devices.
Based on statistics, more than half of the world’s population currently uses Smartphones, and Smartphones have become a part and parcel of our daily lives. When we wake up, the first thing is to look at our Smartphone, and before sleeping off, the last thing is to catch up on the day’s events on our Smartphones.
Through a mobile app, you are placing your business a click away from your customer and any other potential customer on the internet. Through a mobile app, you are placing your business in your customer’s phone, thus guaranteeing that you will be their first choice, thus, a step ahead of your competitors.
Are you a small business: a mobile app is inevitable for success?
There is a popular misconception that mobile apps are only for large business. The truth is, for your small business to break the boundaries of profitability and growth, you need a mobile app. A responsive website is not enough, a mobile app is a trend to follow.
There are five key benefits why you can’t afford to avoid a mobile app for your small business.
i. A mobile app is a 24/7 salesperson, only a click away from your customer’s personal lives, their Smartphones.
ii. Through an app, you get to easily provide loyalty programs to your customers.
iii. A mobile app will provide you with a competitive advantage over your competitors.
iv. A mobile app helps you establish a creator-image in the market, which will benefit your business both in the short and the long term.
v. Through a mobile app, you are able to get in touch with each customer at a personal level.
Once you conceive the idea of a Custom Mobile App for your small or medium scale business, the next thing is to simply turn into a reality then start to increase your profits and grow your business. To turn your idea into a reality, you need a professional web development app, and EitBiz is at your service. This is a reliable partner, trusted to walk with you all through.
Summary
Are you looking for a way to expand your small business and increase your profit with minimal and sustainable costs? Well, the solution you look for lies in the online sphere. Through a mobile app, you will set up your small business to tap into the wide internet pool, given the number of people who use Smartphones today. To get your idea up and running, you need a reliable and trusted partner, and Eitbiz is one partner who is guaranteed to not let you down.
